The tradition looks to the future
Omsa was born in the 1950’s and since its start it is has been walking with women.
A smooth walk based on high values: quality of the materials YARNS, elegance, sensibility towards attraction and fashion.
Omsa has become a unique point of reference in the world of women.
Points of Strength
Omsa has been the first brand to have the basics of elegance, seduction and femininity.
The attention to the market and the constant technologic research have allowed Omsa to have in its collection new kinds of products such as leggings and high-performing styles such as the new seamless tights.
The strong intention to go further into research and technology permitted Omsa to build its name all around the world, together with the its unique Italian style.
Omsa around the world
Grown up and more appreciated,Omsa walks with the women into many countries. Thanks to its presence on the International markets and to the quality of its products, Omsa increases its diffusion in a particular way: From its origins in Italy, Omsa has gained a primary role on the main world markets, primarily in Russia. From Italy to Europe, from USA to Asia, Omsa calls all the women of the world as its new audience.
A New Home in a great group
In 1992 Omsa enters into the Golden Lady Group, the major industrial group in Italy in the field of hosiery. Thanks to the synergy of the Group, Omsa renews its technological aspect and the quality of its products. Omsa is today one of the most dynamic companys in its sector.
Communication
Omsa has been one of the first Italian companys to believe that communication is a means for success.
From “Carosello” in the Sixties with the famous Kesslers’ legs to the advertising campaign “ How many women in you?” in 2002/2004.
Omsa knows everything about you: between the consumer and the brand there is a feeling described by the same femininity, sincere and free, authentic and unique, just as the Omsa tights are.
